AD22 Award
The Space InBetween Award
For innovation in Interaction Design
For a cooler climate
CarbonRank explores how carbon footprint information can be given context, allowing us to make more sustainable purchase decisions.
https://player.vimeo.com/video/760889525
CarbonRank aims to create a world where more people understand carbon footprints, allowing them to use this knowledge to guide their purchase decisions.
By encouraging people to shop with lower carbon footprints in mind, companies would be incentivised to create more sustainable products – ultimately leading to a world with a lower carbon footprint.
I intended to design a system that would inspire a mindset shift away from only comparing the price and nutrition of grocery items. A mindset shift towards considering not just how much a product costs to us but also to our planet.
